Leading Meeting Professionals

Professional Convention Management Association

September 22 2016

Meetings, Disrupted

Nancy Walker, IBTM Events

What innovations are impacting the meetings industry and how are those disrupters affecting the industry as a whole? These were some of the questions raised at the NYPCMA Chapter’s Industry Disrupters Luncheon on September 13 at the SIFMA Conference Center in lower Manhattan.

While many attendees embraced industry disrupters such as Uber and Airbnb as welcome additions to their events, others raised concerns.  Do disrupters bring value?  Or, will planners and their organizations be held liable for more than just attrition?  What if the safety of your event attendees is compromised? Can the event organizer be held liable? Will your attendees lose trust in your organization?

In a spirited discussion, expertly led by PCMA’s Chief Operating Officer, Sherrif Karamat, thoughts from both sides of the aisle were shared.  For those introducing disruption to the event space, the mission is to clearly bring change that moves the industry forward… quickly and effectively.

Interestingly, Sherrif introduced immediate disruption to the luncheon by suggesting the term “Business Event Strategist” be used instead of “Meeting Planner” as it better defines the job. What do you think?  #NYPCMA

Thanks to all the panelists, sponsors, and attendees for making this one of the most engaging education sessions to date! Thanks also to event sponsor Visit Austin for the pre-conference serenade. A recording of the luncheon will be available soon—check our Facebook page for details.

Disruption roundtable speakers: Ron Shah, Bizly; Alon Alroy, Co-Founder, Bizzabo;  Greg Oates, Senior Editor, Skift;  Gail Frazer, Senior Global Account Director, Marriott International;  Charles de Gaspe Beaubien, CEO, Groupize. Missing: Stacey Courtney, Senior Meeting Planner, Modern Language Association and moderator Sherrif Karamat, Chief Operating Officer, PCMA

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