The colleagues within your organization are crucial players in planning a successful conference, but your team isn’t simply made up of people in your office. To design the most compelling experience, it should include a diverse range of external perspectives — the employees at the convention center, the leaders from your host destination’s CVB and a number of other voices who can contribute additional creative energy. As PCMA’s staff shifts into overdrive for preparation for Convening Leaders 2017, the conversation isn’t confined to our headquarters in Chicago.
“Our staff is always brainstorming new ideas and embracing our risk-taking mindset, but we also like to expand our team to include more perspectives from around the convention industry when we’re designing Convening Leaders,” Deborah Sexton, President and CEO, PCMA, says. “The convention center and the host destination are more than trusted business partners; they bring a fresh set of insights to the table that can pave the way to new discoveries and groundbreaking on-site innovations.”
This collaborative spirit is on display in the newest installment of the “Designing ColLABoration: The Road to Convening Leaders” webisode. Check out the video below to see how PCMA aims to build a dream team of collaborators, and be sure to consider how your organization answers the key questions in the video.
Click here for previous webisodes