Leading Meeting Professionals

Professional Convention Management Association

June 17 2014

May Educational Program Recap

Mike Whittington and Jennifer Hicks
At the May educational program, Richard Anderson, Vice President Marketing and Strategy at Shepard Exposition Services, discussed the topic of success: what defines success and how to achieve it. We looked at ways to define what success means to each organization and what the current hurdles are to achieving that success. Richard also showed how to build a program that moves people to action. He offered ways to define meaningful objectives and create a plan that will yield new levels of success for each organization and attendee.  This program was recorded so that we could share with our entire membership.  Click “here” to watch Richard’s presentation. Also, to view the photos from the May educational program courtesy of Northlight Photography, click "here".