Leading Meeting Professionals

Professional Convention Management Association

March 24 2014

New Year, New Look for your Heartland Beat eNewsletter!

Maria Arnone

In 2014, we will be publishing your Heartland Beat eNewsletter quarterly, in a format provided by PCMA Headquarters, in Chicago. The new platform gives several opportunities for learning more about your content preferences—and offering our members more content:

  1. The number of stories we publish can be unlimited, and will jump to the PCMA Heartland website for full copy.
  2. We will be able to view how many members opened the eNewsletter, and what stories caught their attention.
  3. We will have better ability to showcase sponsors—and even advertisers with banner advertising.


We hope you enjoy the all-new Heartland Beat. Here are some helpful tips to get the most out of it:
  • After a picture loads, use your "back" button to revert to the article.
  • Anything in bold blue type offers a link to photos, websites, email or other information.
  • Use the "email" function from the article to share it with friends and colleagues.
  • Add your comments to interact with other PCMA Heartland members.
Please contact Maria Arnone, Communications Committee Chair with your feedback at marnone@ascendintegratedmedia.com

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