Leading Meeting Professionals

Professional Convention Management Association

December 05 2013

Going Global in Boston

By Phelps R. Hope, CMP

Convening Leaders 2014 registration is in full swing and the Global Task Force Subcommittee has been hard at work since Convening Leaders 2013 developing sessions for global meeting professionals. I wanted to share a preview of the sessions that the subcommittee has been working on for January.

One session we are working on is titled: How to Navigate Cultural Difference When Planning Global Meetings. This session will provide some insight to the realities of doing business in an unfamiliar destination, what processes experienced global planners use to assess new destinations, and how it is necessary to adjust your strategies depending on the destination. Attendees will leave this session with tools and resources to better assess and understand an unfamiliar destination.

Africa continues to be in the discussion as an emerging destination for global meeting planners, so we developed this session titled: Emerging Markets: Africa. This session will give a broad overview about Africa as a conference destination, some of the growing industries, some of the current structural investments being made and the future of the continent as a global conference destination. 

Negotiating international contracts can be a headache sometimes, however after attending the session Alter Your Paradigms When Contracting Internationally, you will leave this session understanding the contracting processes, your resources available, and the correct mindset needed when understanding and negotiating international contracts. 

There are a lot of questions surrounding the myth and mystery of the Middle East, so we developed this session: Middle East 101: Planning for Success in a New Strategic Destination. In this interactive session, presenters will be explaining the key differences in business, government, and culture of the various countries that make up the Middle East, and will share strategies for success in this unique and popular global meetings destination.

So, what are the key considerations you should be focusing on to select a global destination for your upcoming meeting? A destination might have a beautiful beach, be tucked away in the mountains, or have an important historical significance that makes the location very attractive. However, there are many advantages to selecting a meeting destination based on the industry, institutions and knowledge economy in that destination. The purpose of this session: Selecting a Destination Based on Strategic Business Intelligence, is to help global planners evaluate destinations based on strategic business intelligence, and also to assist destinations in positioning themselves to attract meetings business. 

There are many more global sessions planned for Convening Leaders 2014, be sure to take a look at all of the education lined-up for January here and be sure to register today.

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