Leading Meeting Professionals

Professional Convention Management Association

January 28 2013

PCMA Goes Down Under with AIME


Do you want to escape the cold winter temps while reaping rewarding PCMA education? 

AIME continues to be the must-attend event in the Asia-Pacific region for the meetings and events industry winning the prestigious Exhibition of the Year award at the Meetings and Events Australia (MEA) National Awards in 2008, 2009 and 2010 - placing AIME into MEA's Hall of Fame.

  • Exhibiting:  New opportunity at AIME 2013 for US companies - share dedicated space on the exhibition floor. You can find out more about exhibiting at AIME here.
  • Hosted Buyers:  Hosted Buyer Applications now open - apply here.  Those qualified receive complimentary return airfares to Melbourne and accommodation.
  • Visiting:  AIME 2013 Visitor Registration is open, register here.  
  • Education Program:  AIME has launched its new - AIME Knowledge. Find out more.
PCMA Powered Education @ AIME:
In the dynamic global business environment we live in, outsourcing in most cases is no longer an option, in many instances it is used as a strategic business advantage. So, do you outsource? Why? Why not? Clearly, this is not an easy decision with many issues to consider when delivering successful events and managing global meeting' teams. In this highly charged session Carolyn Pund, Sr. Manager, Global Strategic Meetings Management with Cisco Systems, Inc. will frame the discussion and highlight some of the pros and cons of effective outsourcing. This will be followed by an interactive panel discussion which will focus on:
  • Best Practice
  • What roles make sense
  • Pitfalls to avoid
  • Radical thoughts or approaches
Speakers:  Carolyn Pund, Sr. Manager, Global Strategic Meetings Management, Cisco Systems, Inc.; Nesrene O'Connell, Event & Campaign Strategy Marketing Manager, Cisco Systems Inc.; Sherrif Karamat, CAE, COO, PCMA; Paula Nolan, Head of Events, Commonwealth Bank of Australia
Time and Date: Wednesday, February 27, 11:45am
Location: Clarendon Room D&E, Melbourne Exhibition Centre
Cost: $55  Purchase tickets here.

Other PCMA collaborative sessions and programs include:
ICCA FORUM FOR YOUNG PROFESSIONALS:  Fresh Thinking from Industry Leaders  
A panel of leading practitioners will share their thoughts on where the industry is headed,  what different styles and strategies are being seen in the marketplace and where they will be focusing their efforts in the coming few years. A chance to delve into industry trends, hear what’s working, and what’s on the horizon.

Expert commentators:  Lyn Lewis-Smith, CEO, Business Events Sydney; Sherrif Karamat,  CAE, COO, PCMA; Gary Grimmer, CEO, Gaining Edge; Ray Shaw, Managing Director, MCI Australia.
Time and Date: Sunday, February 24, 12:00pm
Location: Melbourne Convention & Exhibition Centre


US-based global organization, the Professional Convention Management Association (PCMA) has developed a reputation for delivering cutting edge education for the industry, demonstrated by PCMA365 which is a virtual environment open 24/7/365, built to serve online member education. PCMA’s Sherrif Karamat will explain why audience engagement, attracting new customers and members, creating new revenue streams, and acting as "incubator" for associations and corporations, has fueled the thinking behind this and other innovative approaches being embraced by the association.

Speaker:  Sherrif Karamat, CAE, COO, PCMA
Time and Date: Monday February 25, 9:00am
Location: Melbourne Convention & Exhibition Centre
View the full program.  Register for the Forum

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