October 22, 2012
bXb Online announced that its creation BOBtv-Best of Business Television, a global online content distribution platform designed with and for the event marketing industry, has been named the winner of this year’s EIBTM Technology Watch Award. BOBtv was selected the winner by a panel of industry leaders from among 56 applications, standing out for its innovation and use of technology to support the improvement of event management.
The panel of industry leaders selected BOBtv based upon such criteria as product innovation, completeness of concept, and the value of the product to the meetings industry. BOBtv will offer aggregated live and on-demand content for global business-to-business communities from one online destination. Organized by industry sectors into networks, professionals can go to their respective network or those in which they have an interest.
Tony Lorenz, Founder of bXb Online commented: "Our industry is currently on the rise as content aggregation and video streaming are becoming increasingly important. BOBtv is uniquely designed for the industry to create new value for all stakeholders. We are grateful for this important recognition by EIBTM at this stage in our journey. As a company, we are working hard to earn EIBTM's spotlight on BOBtv.”
bXb Online will present BOBtv at EIBTM 2012 at the Future Events Experience on the show floor on Wednesday, 28 November at 14:30. bXb Online has also been awarded the opportunity to showcase BOBtv at exhibit booth N120 within the Technology and Events Services Village.
Corbin Ball, who chaired the judging panel commented, “BOBtv was felt by the judges to be a clear winner in the crowded 56 entries for the EIBTM 2012 Technology Watch. This video curation and distribution platform has significant potential to deliver event content to a much larger audience live and on-demand.”
The EIBTM Technology Watch Award is the most high profile and longest running recognition scheme for innovation in the meetings industry worldwide. This year’s entries showed a clear trend in mobile technology innovation as well as lead exchange/QR codes, ERFP/sourcing, social media/matchmaking, room diagramming/floor plans, gaming, registration and abstract management, document distribution and virtual events/tradeshows.
For more information on bXb Online, please visit www.bxbonline.com. BOBtv can be found at www.bobtv.biz. Or meet BOBtv onsite at EIBTM 2012, 27th – 29th November, Fira Gran Via Barcelona.
About bXb Online
bXb Online accelerates the power of face-to-face marketing through online business stories and experiences. bXb Online delivers online event strategy, creative, content development, and management solutions that brands rely on to activate their business events to the next level. In concert with leading industry organizations, bXb is developing BOBtv-Best of Business Television, an industry platform for event marketing professionals and the communities they serve. Headquartered in Chicago, IL, bXb Online partners with world-class leaders in their respective categories, including American Society of Association Executives, Center for Exhibition Industry Research, International Association of Exhibitions and Events, Professional Convention Management Association, and the Virtual Edge Institute. Learn how bXb Online can accelerate your event marketing strategy today: www.bxbonline.com.
EIBTM Media Contact : Pamela Wils | Tel: +44 (0)208 334 4005 | Pamela.firstname.lastname@example.org
bXb Online Media Contact | Gretchen Kihm-Stegall | email@example.com | o 847.681.0506 | c 847.922.5931