Leading Meeting Professionals

Professional Convention Management Association

August 19 2012

Delta Air Lines to buy convention center naming rights

Alicia Leonard

Delta Air Lines to buy convention center naming

August 20, 2012

Downtown Milwaukee's Frontier Airlines Center apparently will replace "Frontier" in its moniker with "Delta."

Delta Air Lines Inc., which is increasing its operations at Mitchell International Airport, has reached an agreement to purchase the convention center's naming rights, according to two sources familiar with the pending transaction.

"I know it's in the works," said one source, who spoke only on the condition of not being identified.

Delta spokeswoman Chris Kelly declined to comment, citing a corporate policy of not discussing rumors. More

Daykin, T. (August 15, 2012) Delta Air Lines to buy convention center naming rights. Retrieved August 20, 2012 from http://www.jsonline.com/business/delta-air-lines-to-buy-convention-center-naming-rights-pv6glri-166260126.html 

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