Leading Meeting Professionals

Professional Convention Management Association

July 01 2012

Detroit Metro Convention & Visitors Bureau Announces Launch of Medical Meetings Initiative

Alicia Leonard

July 02, 2012

"Think Detroit. Think Medical." to leverage health science assets, national influence of health care leaders to attract medical industry meetings to region, strengthen economy

The Detroit Metro Convention & Visitors Bureau (DMCVB) today announced the launch of Think Detroit. Think Medical., a collaborative effort of area health care leaders to bring medical-related meetings to Detroit and contribute to the state's economic recovery. The announcement was made today at the Michigan Health & Hospital Association board of trustees meeting on Mackinac Island.

"Medical meetings are an untapped market for the metro Detroit region," said Bob Riney, 2012 chair of the DMCVB and president and chief operating officer of Henry Ford Health System. "As I often have traveled to Boston, Chicago and other major metropolitan areas for industry meetings, I have become convinced that southeast Michigan should be the destination for more of this business.

"The Detroit region has unique medical assets including physicians and health care leaders who are nationally recognized as experts in their field. We have some of the most innovative practices in health care quality, wellness design, surgical technology and simulation, and more." More

Detroit Metro Convention & Visitors Bureau. (June 27, 2012) Detroit Metro Convention & Visitors Bureau announces launch of Medical Meetings Initiative; recruits top leaders to Advisory Council. Retrieved July 2, 2012 from http://www.marketwatch.com/story/detroit-metro-convention-visitors-bureau-announces-launch-of-medical-meetings-initiative-recruits-top-leaders-to-advisory-council-2012-06-27 

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