Leading Meeting Professionals

Professional Convention Management Association

Heartland Chapter: "Best in Class Speaker Series Reception & Program"

Presented By PCMA Heartland Chapter

Ambassador Hotel
Kansas City, Missouri

July 23, 2015 10:00 PM UTC until July 24, 2015

For more info or to register click here

Join PCMA Heartland Chapter & KCMPI for our upcoming joint program:
"Building Strategic and Experiential Sponsorships"
Thursday, July 23, 2015
Ambassador Hotel
1111 Grand Boulevard
Kansas City, MO  64106

  Registration:  4:00 - 4:30PM 
  Program:  4:30PM - 6:00PM
Reception:  6:00PM - 7:00PM

Click Here to Register for this Event

The Program:
"Building Strategic and Experiential Sponsorships"
Attendee expectations are higher and conference and expo budgets are tighter. Regardless of your conference size, increase your attendee satisfaction along with your sponsorship revenue with a new approach to sponsorships. Sponsors want thought leadership, category exclusivity, access to attendees and a direct impact
on their business. Learn to offer these sponsor musts while meeting attendee needs for entertainment, professional help, greater connections with other attendees, activities that align with their personal passions and something that they can consume or take home and share.
Learner Outcomes:
Explore alternatives for selling premium priced sponsorships that align with your suppliers marketing objectives and your attendee needs
Explore sponsorship activation elements that enhance the attendee experience
Gain insights to assist sponsors in activating their investment and desired results.

The Speaker:

Wendy Holliday
Vice President, Velvet Chainsaw Consulting

Wendy joined VCC in 2013, Vice President of  Attendee Acquisition and Experience. A seasoned association professional, Wendy has over 20 years in events bringing a strategic approach to membership marketing and increasing attendee acquisition. Previously, Wendy served as the VP, Marketing and Member Services for the National Association of College Stores where she drove the marketing and sponsorship plans for CAMEX. Prior to joining NACS, she was responsible for Special Projects and Strategic Partnerships for Certified Angus Beef including CAB sponsorship activities at the Winter Olympics in Salt Lake City, Utah.

Click here to see who's registered!

**Special Note: PCMA Heartland Chapter and KCMPI are supporting Operation Breakthrough by collecting school supplies at this event. Please contribute by bringing items such as crayons, pencils, markers, notebook paper, erasers, glue, scissors, and tape to our registration desk.

The Sponsors:

We wish to thank Omaha Convention & Visitors Bureau and the Ambassador Hotel for their generous support of this program. And we wish to thank our 2015 Platinum Sponsors listed below. To learn more about these fine members of our organization, please click on the respective logo!

                                       And our continued appreciation goes out to our
2015 Platinum Sponsors!
Pinstripes Overland Park
Hilton KCI
and the Marriott Downtown Kansas City



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Event Type: Chapter Event

Continuing Education Credit

0.00 Credits