Leading Meeting Professionals

Professional Convention Management Association

New York Chapter: Beyond Best Practices: Explore Best Principles for Experiential Meeting Design

Presented By PCMA New York Area Chapter

The New York Institute of Technology Auditorium
62nd and Broadway
New York, New York 10023

September 10, 2014 9:30 PM UTC until September 10, 2014 11:00 PM UTC

For more info or to register click here

The concept of ‘best practices’ is considered by many to be the gold standard for our work -- that which has been proven to be effective in the past becomes the template for future activities. However, forward-thinking planners are now approaching meetings and events with discovery and exploration of the best design principles that will help to achieve specific event objectives and desired attendee experiences. Experience journey-mapping and guest-centered design, and leave with a checklist to use for your own events.


Speakers: Greg Bogue, Maritz Travel and Gary Schirmacher, CMP, Experient


Learner Outcomes: Consider the WHY factor when designing meetings and events, not just the WHAT and HOW; utilize a set of design principles driven by neuroscience to guide your meeting and experience design; add journey-mapping to your planner’s toolkit as a resource for creating personalized attendee experiences.

For additional information contact:
Samantha Bowerman

Event Type: Chapter Event

Continuing Education Credit

0 Credits