Leading Meeting Professionals

Professional Convention Management Association



March 19, 2013 5:00 AM UTC until March 21, 2013 5:00 AM UTC


PCMA will be presenting two sessions at Confex:

Medical Meetings – A New Reality

Wednesday, March 12th 9:45am – 10:45am. Insight Theatre 

In an era of constant change, new regulations, new codes, increased competition, social networks and a sluggish economy, medical societies are being forced to reinvent themselves and their meetings as their revenue streams face increasing challenges. In this session hear from the CEOs of major global medical societies on how they are leading their organizations through this complex and ever changing landscape.  This session will be a panel format allowing for an interactive discussion with participants as we look at various approaches to building new revenue streams and solidifying existing ones.


Speaker Panel:

Michel Ballieu

Chief Executive Officer, European Cancer Organisation

Alessandro Cortese

Chief Executive Officer, European Society of Radiotherapy & Oncology


Sherrif Karamat, CAE, MBA

Chief Operating Officer, Professional Convention Management Association (PCMA)

Straight Talk from Corporate Meeting Professionals:  What We Really Want from the Meetings Department

Thursday, March 13th 11:00am-12:00pm, Insight Theatre


In an era of Globalization, rapid integration of technology and an ever increasing demand for better returns on your meeting investments, meeting professional are not only demanding more from all their stakeholders and partners, they are also demanding to be a part of the development of the objectives and strategy for their programs.

Our goal is to explore how to get that strategic seat at the table.....and how to fulfill executives' expectations once you get there.  How to get the most of your suppliers as partners in achieving your strategic objectives.   We will look at the evolving nature of meetings in this dynamic environment and the skills and expectations required for a successful corporate meeting professional.


Luca Favetta

Senior Director of Global Events and Programs, HP Marketing Hewlett-Packard International


Klaus Andreas Span

Executive CoE Product Management & Business Development, IBM Server Sales EMEA




Sherrif Karamat, CAE, MBA

Chief Operation Officer, Professional 

Continuing Education Credit