Leading Meeting Professionals

Professional Convention Management Association

When Elephants and Donkeys Meet

By Christopher Durso, Executive Editor and Molly Brennan, Contributing Editor
The Republicans built the political show of the future. The Democrats welcomed everyone to the party. Convene was on site for both of their national conventions - and came away ready to vote for the meeting professionals who helped launch the country toward this month’s big election.

CMP Series: Minding Mother Nature

By Sarah Beauchamp, Assistant Editor
The 2011 Indiana State Fair and the 2012 Lollapalooza music festival offer valuable lessons in creating an effective crisis-management plan - and implementing it when the weather gets deadly.

12th Annual Meetings Industry Forecast

By Michelle Russell
Find out whats on our radar for 2013 in Travel, Lodging, Technology and Exhibitions.

PCMA Convening Leaders Preview: Stephane Garelli In January at PCMA 2013 Convening Leaders, Stéphane Garelli, a professor at the top-ranked International Institute for Management Development (IMD) in Switzerland and a leading expert on global competitiveness, will present his view of what we can expect in the economic and business environment in 2013 and beyond
CIC Prescribes a New Medical Meetings Certification The Convention Industry Council (CIC) announced plans for a health-care meetings certification, Medical Meeting Specialist, that would exist under the umbrella of CIC’s Certified Meeting Professional program. Convene caught up with CIC CEO Karen Kotowski, CAE, CMP, at IMEX America in Las Vegas for a quick chat about the new credential, which CIC hopes to begin awarding by the end of 2013.

Forward Thinking: How to Repel Your Best Customers This summer, Dave Lutz attended three large conferences - one in the industry and two that weren't. Each was a premium conference. And each missed out on numerous opportunities to build customer loyalty.
Innovative Meetings: The Big Picture At Whole Foods Market Vision Day 2012 for its Florida sales regions, the natural-foods supermarket chain wanted to ensure that attendees got the most out of each conversation - taking with them new lessons, innovative sales methods, and fresh ideas that would resonate for a long time. To do this, Whole Foods enlisted the help of Ink Factory, a Chicago- based “graphic recording” company, to illustrate the conversations going on throughout the conference.
Working Smarter: They Had Us at Hello Conference badges are getting smarter. Some of them can buy an attendee a cup of coffee or even a ride back to the hotel.
Meeting Management: Sponsorship - More Than ‘Logo Soup’ How can meeting professionals help to make their events mutually beneficial for sponsors and attendees? Two sponsorship experts offer their advice.

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CONVENE MAGAZINE

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TO THE POINT

Deborah Sexton
President & CEO
deborah.sexton@pcma.org

BEHIND THE SCENES

Michelle Russell
Editor-in-Chief
mrussell@pcma.org

PLANNER’S NOTEBOOK

Kelly Peacy CAE, CMP
Senior Vice President,
Education & Meetings
kpeacy@pcma.org