Leading Meeting Professionals

Professional Convention Management Association

March 10 2014

Help Change the Meetings Industry

By PCMA

Let’s shake up the industry and help solidify its future at the same time. PCMA, the PCMA Education Foundation and the Dallas Convention and Visitors Bureau are asking you to share your BIG IDEA. What does the industry need? How can we be better as a community? The questions are endless, here’s one idea that was submitted.

mark cubanHow do we increase awareness about the meetings industry to high school students and let them know the depth and breadth of the available occupational opportunities.

To solve this challenge webisodes could be created that follows industry professionals around as they do their job – for example a trade show organizer – and all the pieces and parts – the people they encounter – make this a riff to Meeting Means BusinessThe Best Jobs You Never Knew Existed. The webisodes would provide a huge viral opportunity and also be distributed/played at high school career days.

This BIG IDEA would allow our industry to engage the best, brightest, and ripest audience, in the most relevant fashion and showcase industry opportunities while students are making college selections.

Tell us your BIG IDEA and you could win a brainstorming session with Dallas Mavericks owner, Shark Tank innovator and entrepreneur, Mark Cuban. Follow @BIGIDEASCL on Twitter and submit ideas using the hashtag #BIGIDEASCL or submit through the BIG IDEAS website: