Leading Meeting Professionals

Professional Convention Management Association

Capital Chapter: July Education Program & Networking Event

Presented By Capital

Event Details:

Where: The Willard InterContinental
1401 Pennsylvania Ave NW
Washington, District of Columbia 20004
When: July 25, 2013 3:00 PM Central Daylight Time until July 25, 2013 7:30 PM Central Daylight Time
Join us in July for our Education Program, "Creating Brain Friendly Conferences" presented by Jeff Hurt.

Q: What weighs three pounds, has more than 1,000 trillion connections and controls your annual meeting?
A: Your attendee's human brain.

This thinking muscle affects your conference success more than you realize. Yet, often we plan meetings and events without thinking about the impact of our meeting design on the attendee's brain. For example, talking heads, passive listeners, audience engagement, active participation or something in between? What is the best way to provide education at conference and events? Which juices the brain? Today's brain science has identified several critical strategies to consider during the conference planning process. Implementing these will create sizzle and substance for your brain-friendly conference.

Learner Outcomes:
  • Identify the difference between information, education and learning and understand which is most important to your conferences.
  • Name six brain-friendly strategies that conference planners should consider in their meeting design.
  • List some effective attendee engagement strategies in conferences that can be implemented easily.

Capital Chapter Planner Members, want to attend but don't have the budget? Click here to learn more about the PRG Capital Chapter Host a Planner Scholarship.

Thank You to Our Event Sponsors:

Event Type:  Chapter Event