How Do They Do It? Innovation the PCMA Way
As meeting professionals, we are under constant pressure to reinvent, re-energize and transform our events so they stay relevant, profitable and innovative. But what is the most effective way to bring new ideas to life and continually breathe fresh energy into your events?
Join us for a rare opportunity to go “behind the scenes” with one of the leading innovators of our industry, Kelly Peacy, Senior VP of Education and Meetings for PCMA. PCMA’s signature events, Convening Leaders and EduCon, are known for introducing cool new ideas and bold experiments. How do they do it? Kelly will give you the inside scoop on PCMA’s culture of innovation, their internal processes, what they innovate and why, and how they measure success.
Designed to give even the most seasoned planners a fresh look at innovation, this workshop will provide you with a simple strategy for transforming components of your own meetings and events, and inspire you to be a leader of innovation in your own organization.
Come learn how to innovate the PCMA way!
3:00pm – 3:30pm
3:30pm – 5:30pm
5:30pm – 7:30pm
Program & Reception:
Networking Reception Only:
Thank you to our Event Sponsors