Tyra Hilliard, Esq., CMP, Consultant, Educator

Expertise: Legal, Negotiation, Crisis Management

Web site: www.tyrahilliard.com ­­­­­­­­

Biography: TYRA W. HILLIARD, Esq., CMP is a consultant and educator whose work focuses on legal and risk management issues for meeting and event professionals. She teaches in master's degree program at The George Washington University and the meetings diploma program at the UNLV Singapore campus.

Tyra is a frequent contributor to meetings industry trade publications, does customized training for hospitality, meeting and event professionals, and enjoys facilitating educational programs at industry group meetings in the U.S. and globally. She has done consulting and training on a wide variety of tourism and hospitality topics including liability issues, risk management, and core business issues.

Tyra's eclectic tourism and hospitality career includes working as an association meeting planner, a catering manager, and a convention and visitors bureau sales manager. Her industry experience gives her a unique perspective on the legal and business aspects of meeting and event management.

Five key topics of discussion:

  1. The Law of Doing Good Things
  2. Contract Tips & Trends
  3. Liability Issues for Meeting Professionals
  4. Risk Management for Meetings & Events
  5. Improving Learning at Meetings

See Tyra's session from PCMA's 52nd Annual Meeting: The Law of Doing Good Things

Key Messages: Liability, negotiating contracts, preparing for a crisis--someone has to talk about the hard topics. As an educator, Tyra focuses on providing audiences the skills they need to do their jobs better. Having worked in various aspects of the meetings industry, Tyra is able to get down to the nuts and bolts and frame topics in a real-world way. Through years of experience, Tyra has found a way to make these serious topics lively and interactive for audiences of all sizes. She has presented programs in many countries including Turkey, Singapore, Taiwan, Denmark, and Spain. In workshop, seminar, or keynote styles, Tyra leads participants through the perilous pitfalls of contracts, liability issues, and risk management with immediate takeaways, resources to help you now and in the future, and a surprising amount of humor.