Certified Association Sales Executive

Certified Association Sales Executive



 

Discover how to anticipate the needs of your clients, and be perceived as a partner, not just a vendor. PCMA's Certified Association Sales Executive (CASE®) Online CourseTM has been engineered to help you build stronger and even more dynamic relationships with your association clients. And with our open enrollment structure, special group rates and online exam, it's even easier to participate.

Why Take the CASE® Online Course™?

  • Unlock the doors to key decision makers
  • Enhance your ability to sell meeting services
  • Reach the customer at a more professional level
  • Understand issues and obstacles involved in the interaction
  • Develop long term relationships and build brand loyalty
  • Identify trends in the association marketplace
  • Position yourself as the resource for every association's important meetings and events!

How does it work?

  • The eight module course is fully interactive
  • Each module represents a major function of association management
  • Participants work on each lesson at their own pace and receive immediate feedback on each of the eight exams
  • Registrants are given one year from the date of registration to access and complete the course
  • After completing all eight modules, participants earn a certificate with 4.0 CEUs

How am I graded?

Grading Structure
The CASE Course is a pass/fail grading structure. 4.0 CEUs and a Certificate of Completion will be awarded upon meeting the following requirements:

  • Completion of online course work
  • Completion of self tests for each module
  • A minimum score of 70% final exam grade

Pricing:

PCMA Member Rate: $695
Non-member Rate: $795
Groups of 3-9 from the Same Organization: $595/Participant
Groups of 10+ from the Same Organization: Call 312.423.7230 for Volume Pricing

 

One price includes online course, exam and review, and two supplementary textbooks: Professional Meeting Management®, Fifth Edition, and Principles of Association Management, Fourth Edition.

For more information or to obtain the group rate, please contact Glen Ramsborg at 312.423.7230. You will have up to one year from the date of registration to access and complete the course and participate in a scheduled exam.